Feb 253 minHow Google Ads Extensions Give Your Campaigns More Visibility and ImpactExtension: (noun) a part that is added to something to enlarge or prolong it. That’s the dictionary definition of “extension.” When you think about it, would...
Jan 134 minGoogle Ads Budgets and Expectations: What Performing Arts Organizations Should Know In the previous blog article, we discussed why performing arts organizations should be using Google Ads. Pay-per-click (PPC) advertising on platforms such as...
Jan 73 min4 Reasons Why Performing Arts Organizations Should Be Using Google Ads In July of 2018, “Google AdWords” was changed to “Google Ads” for a simple reason. Advertising through Google isn’t just about words anymore. In addition to ...
Dec 9, 20193 minGoogle Reviews: Why They’re Important and How to Get More of ThemLong before Google and social media platforms made it easy for customers to leave reviews about any type of business or organization, most reviews revolved a...
Oct 8, 20193 min5 Valuable Google My Business Features for Performing Arts InstitutionsIn the previous article, we explained why every performing arts and cultural institution with a brick-and-mortar location needs to claim their Google My Busi...
Sep 12, 20193 minWhy Google My Business Is an Essential Tool for the Arts CommunityPeople look for information and answers on Google. Having a Google My Business profile helps you show up in search.